Professional dermo-cosmetics

• Dermo-cosmetics : among the fasted-growing areas in the beauty industry
• Can be defined according to 4 main principles: security (dermo-cosmetic products have the best tolerance of the marketplace), sobriety (no inflated promises), efficiency (rigorously selectionned ingredients), accessibility (the price should not be a barrier to an healthy skin)
• Dermo-cosmetics differ from doctors’brands, spa brands, « cosmeceutics » and/or other marketing concepts that recently appear in the marketplace
• Initially sold in pharmacies, dermo-cosmetic products have successfully outreached the frontiers of the dispensary
• Introducing dermo-cosmetics in beauty salons and spas : the creation of a dramatic point of differenciation between LAURA BEAUMONT and the competition